The Louisville Local Impact study results are in.

And they shouldn’t be a surprise to anyone reasonably well versed on the whole “buy local” movement. According to Louisville Independent Business Alliance (LIBA), “For every $100 you spend at a locally owned, independent business, $55 continues to circulate in our Louisville-area economy (as opposed to $14 spent at a chain.)”

This year, LIBA is rebranding it’s holiday shopping contest.

The former “Holiday Passport Contest” is now the “Shift Your Shopping Contest,” a name which more accurately hones in on the “buy local” concept.

Shoppers who collect five receipts from LIBA businesses between Thanksgiving and Christmas can be entered to win a $1,000 shopping spree to any member businesses.

This year LIBA is adding a prize for member employees, too.

One employee of a member business will win $250 to spend at any LIBA businesses.

We’ll keep you posted when we learn more.



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