Roughly three months after opening the inaugural District 22, owner Matt McMahan said that he is expanding the pizza and alcohol delivery concept.
The first District 22 opened at 110 E. Main St. in New Albany in a space connected to McMahan’s casual dining burger restaurant Big Four Burgers + Beer. The two businesses share some staff and a kitchen.
Now, McMahan told Insider, he plans to do the same thing at the Big Four Burgers at 134 Spring St. in Jeffersonville.
“From Day One, I knew it was too much space,” McMahan said. “I’ve been wanting to do the District 22 for a long time.”
Although the concept is still young, he said that District 22 had done “decent numbers” since it opened, giving him the confidence to move forward with the Jeffersonville store.
“Sharing the space, sharing the utilities, sharing the kitchen, sharing the staff, it is literally a no-brainer,” McMahan said.
The ability to deliver alcohol, he said, has allowed District 22 to differentiate itself from the many other pizzerias in the area.
“We can’t compete with Papa John’s and Domino’s” on price, McMahan said. But “we have to have something that sets us apart and being able to delivery beer is huge.”
District 22 in Jeffersonville will take up the first floor of the current Big Four Burgers, and the burger restaurant will operate on the second floor only. However, McMahan said, dine-in customers would have the ability to order off either menu if they couldn’t decide between pizza and burgers.
McMahan has applied for a new liquor license that permits alcohol delivery, and once it is approved, he will shut down the first floor for about a month while it undergoes renovations. He expects to spend about $25,000 on the renovations and a pizza oven.
While District 22 and Big Four Burgers share employees on slower days, McMahan plans to add four to six new employees, including delivery drivers and pizza makers, to handle busier order times.
McMahan is hoping to debut the new District 22 in late winter.
In addition to pizza, its menu includes salads, garlic bread and wings. Beer brands available include domestics like Budweiser and Miller, as well as local brews like Three Floyds Brewing and Falls City Brewing. House wines and liquors also are available.