How Hogan Lovells leveraged digital storytelling to change the perception of the typical law office

When you’re trying to attract top talent to your firm, it’s important to paint a positive, yet realistic, picture of its atmosphere and culture. That was the goal of Hogan Lovells when they partnered with Insider Louisville to produce content that would tell their unique story.

The content, written and published by Insider Louisville, raised Hogan Lovells’ profile in the local market and caught the attention of not only quality job seekers but also that of employed professionals who are interested in the potential for future opportunities.

Download the Hogan Lovells case study