Jennifer Rubenstein is the director of LIBA.

The annual Buy Local Fair is one of the biggest events the Louisville Independent Business Alliance hosts, and organizers have been busy the last few days tying up all the loose ends of this year’s fest, which takes place Sunday at the Water Tower.

The Buy Local Fair will feature nearly 200 booths from local businesses, artists, organizations, farmers and food and drink vendors, as well as live music, play areas for children, play areas for adults (that include beer and liquor), and even a cocktail competition. The free event attracts around 8,000 who come out to shop, socialize and immerse themselves in the best products Louisville has to offer.

The Buy Local Fair continues to grow. | Courtesy of LIBA

LIBA director Jennifer Rubenstein is one of the organizers putting in long hours this week — she hopes to clock under 80 if possible.

“If I get to 100, I’ll be napping behind the stage,” she tells Insider.

Rubenstein has been involved with LIBA since 2008, and she was named the director in 2010. She believes so many people come to the Buy Local Fair because of the variety of vendors, quality entertainment and a chance to run into 8,000 of your neighbors.

She’s hoping to pull off another successful event, and also steal a few minutes to enjoy the fest’s offerings herself.

“I’m looking forward to snagging a few minutes with a competition cocktail in one hand and some local food in the other, sitting on one of the loungers from Amish Hills overlooking the river,” she says. “Here’s hoping for a full 10 minutes.”

The ninth annual Buy Local Fair runs from noon-6 p.m. on Sunday, May 21, at the Water Tower, 3005 River Road. Admission is free, but parking is $5 per car.

Before Rubenstein completes her full 80 hours this week, we asked her some very important questions…

What’s the most surprising thing on your Bucket List?

You don’t need it much in Louisville, but I’d love to learn to speak Italian.

The Police are on the scene.

What poster was on your wall in junior high?

The Police. Alas, they had just stopped touring by the time I discovered them. But I relived my youth when they played at Churchill Downs.

If you were mayor, to whom would you give the key to the city?

This is a really tough one. There are so many amazing people in Louisville, I’d need to make multiple copies of the key! But I’ll also give a shout out here to Chris Zaborowski of Westport Whiskey & Wine. He named me in this section when he did “7 Questions,” and I was so very flattered. If he had the key to the city, we’d all buy local, all the time — and we’d always have excellent bourbon while we did our shopping.

What are your preferred pizza toppings?

Cheese, cheese, veggies and more cheese.

If you could be any age for a week, what would it be?

If it’s just a week, I think I’d like to be 4 years old again. My daughter is — she seems pretty carefree and always has a blast.

Caroline Kennedy

What famous person do people say you resemble the most?

A couple have told me Caroline Kennedy. I hope they mean when she was my age, although she still looks good. Wish I had the bucks to go with it!

Who would you most like to be stuck with in an elevator?

That’d have to be my good friend Sara Jones, because A) we can talk for hours about nothing and B) she can talk me out of freaking out anytime I need her to.

Sara Havens is the Culture Editor at Insider Louisville. She's known around town as the Bar Belle and updates her blog (barbelleblog.com) daily. She's a former editor of LEO Weekly and has written for Playboy and The Alcohol Professor. Havens is the author of two books: "The Bar Belle" and "The Bar Belle Vol. 2."


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