Penelope J. Peavler
Penelope J. Peavler

Following a nationwide search for a new president and CEO, the Frazier History Museum has selected Kentuckian Penelope J. Peavler for the role beginning Aug. 1.

Peavler is a seasoned museum and cultural attractions administrator, having worked 25 years in the field at notable museums and destinations like the Speed Art Museum, Kentucky Kingdom and Walt Disney World. She’s a faculty member at Bellarmine University, serves on numerous industry association boards and is originally from Frankfort, Ky. She currently works as director of brand development for Weber Group Inc., a national design and construction firm.

According to a press release, Peavler’s duties will include administration, operations, curatorial, education, development and marketing oversight of the 10-year-old institution, which is home to significant historical collections.

“We are so excited to have the energy and leadership skills that Penny brings to the Frazier,” said Frazier Board Chair Jane Adam in the press release. “Her knowledge of the community, experience in the industry and ability to make things happen is just the combination we need to keep Owsley Brown Frazier’s vision alive well into the future.”

The board’s search began nearly a year ago as a result of former director Madeline Burnside’s retirement. The board was unanimous in its selection of Peavler.

“I am thrilled and honored to become part of the Frazier family,” said Peavler. “I have worked with and appreciated this institution for many years, and it is so exciting to be part of its future. I am committed to earning the confidence the board has placed in me and look forward to working with our staff, partners, donors and members to move the Frazier forward as the community asset it is.”

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Sara Havens
Sara Havens is the Culture Editor at Insider Louisville, known around town as the Bar Belle ( She's a former editor of LEO Weekly and has written for Playboy and The Alcohol Professor. Havens is the author of two books: "The Bar Belle" and "The Bar Belle Vol. 2."