juices (2)

Heine Brothers’ has mastered the art of coffee drinks, and now the local chain is adding a new beverage to its Middletown store: hand-made, cold-pressed juice.

HB is partnering with The Weekly Juicery to open a cold-pressed juice bar inside its shop at 805 Blankenbaker Pkwy. This collaboration marks The Juicery’s fourth retail location and its second in Louisville.

In other news, this Henie store will no longer serve wine and beer; the juice operation will set up shop where the “booze” bar was located.

lsThe Weekly Juicery —  founded in Lexington in 2011 — is a full-service juice bar offering an array of juices and healthy offerings, including shots, superfood smoothies, raw foods and cleanses. The company uses raw ingredients, and does not cook, pasteurize or use high-pressure processing in production.

“We’re excited to partner with The Weekly Juicery to provide hand-crafted juice to Heine Brothers’ customers and bring this amazing product to the Middletown area,” Heine Brothers’ president Mike Mays said in a press release. “I personally am a big fan of their product, and both of our organizations share a similar commitment to operating responsibly and sustainably so this is a great fit from a cultural perspective. Plus our partnership is another good example of two Kentucky businesses working together.”

The Weekly Juicery’s other Louisville location is at 112 Bauer Ave. in St. Matthews.