The Kentucky Center for the Performing Arts’ new venue in Paristown Pointe will bear the name Old Forester’s Paristown Hall, the arts organization announced Monday morning at a press conference. This big news was the partnership between the Kentucky Center and Old Forester for the $12 million project.
Media was briefed on the details of the 28,000-square-foot, standing-room-only performance space located on Brent Street. The venue has a capacity of 2,000 and is slated to open this summer.
Insider previously reported that the project includes a music garden that will serve as an everyday gathering place and an event space. Old Forester’s Paristown Hall will have a large projector screen on the exterior of the building to allow for the projection of performances taking place inside, similar to the New World Symphony in Miami Beach, Fla.
It’ll also feature a 60-foot-long bar on one side of the room that’ll feature an Old Forester theme.
Phil Lynch, board chair of the Kentucky Center Foundation who recently retired from Brown-Forman, told attendees at the press conference that he spent his last year at the company working on this project that combines his two passions — the arts and community development.
“This partnership demonstrates what happens when companies collaborate to make the community a better place,” he said.
Campbell Brown, president of Old Forester, also spoke during the event and said he was intrigued by the sound and energy the building will bring to Louisville, which made it hard for the bourbon brand to say no.
“We are excited to partner with a truly local arts organization that for 35 years has been bringing world-class entertainment to Kentucky,” he added. “Old Forester’s Paristown Hall is a community investment that further demonstrates our mission of enriching the quality of life here in our hometown.”
Mayor Greg Fischer said it’s an example of a natural partnership and hopes it’ll push Louisville’s artists and musicians to greater heights.
The venue also has partnered with Louisville-based Production Simple, which will book most of the local, regional and national acts that’ll perform at the concert hall.
This project is part of a broader $30 million-plus development in Paristown Pointe that includes the renovation and expansion of Louisville Stoneware, a Goodwood Brewing Co. brewery and taproom, and food hall, bar and entertainment venue.
This post has been updated with information and photos from the press conference.